This is an official event. More info on badges, wristbands & priority access.
75 Rainey
75 Rainey St
The #BoseFrames pop-up has been touring the U.S. and has finally landed in Austin. Come check out our debut sunglasses collection with built-in Bose speakers for an immersive audio experience unlike any other. Feeling Lucky? Stop by to enter the #BoseFramesSweeps for a chance to win tickets to a music festival of your choice.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Event Type: Special Event