This is an official event. More info on badges, wristbands & priority access.
Hilton Austin Downtown
Salon G
500 E 4th St.
Speakers
Sandy Fershee
Ford Motor Company
How can you build successful innovative and creative teams inside a large legacy organization, with conflicting professional experiences and mind-sets? How can engineers and designers effectively communicate and collaborate — bridging different languages and cultures -- and make things actually work? What are the roadblocks to open and productive teamwork when creating a highly complex and rigorously regulated product or service? Sandy will present a field-tested approach to successfully planning and developing clear strategies and platforms to address the deeper issues of leading creative and cross functional teams when faced with multiple choices and decisions; and best practices for building and enhancing creativity and collaboration in both startups and corporate settings.
Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Solo
Event Type: Session
Track: Tech Industry & Enterprise presented by Embraer
Level: Advanced