12:30 pm
Sun Mar 10

What's Next for Audio (OFFICIAL)

JW Marriott Austin
110 E 2nd Street, Austin, TX, 78701
0.61km W

This is an official event. More info on badges, wristbands & priority access.

JW Marriott

Salon D

110 E 2nd St.

Speakers

Michelle Castillo

Cheddar

Lisa LaCour

Endeavor Audio

Sebastian Tomich

The New York Times

Podcasting is showing significant growth. More investor money is flowing through, acquisitions are beginning, and Hollywood has found its new development playground. But podcasting is still a niche content medium. With 26% of the US population regularly listening to podcasts, what about the other 74%? This conversation will focus on the growth opportunities that exist within podcasting and audio and the key factors and additional opportunities that will drive its growth for years to come.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge

Format: Panel

Event Type: Session

Track: Media & Journalism

Level: Intermediate