This is an official event. More info on badges, wristbands & priority access.
JW Marriott
Room 301-302
110 E 2nd St.
Welcome to a magical place where every cheese tells a story and you are invited to enjoy the best of Wisconsin one tasty nibble at a time. Mingle with mongers amidst wedges, wheels, curds, crumbles and thousands of pounds of (literally) the best cheese in the world. Imagine a dress made of champagne and a Ferris Wheel of cheese. Anything is possible. Prepare for your cheese dreams to become your cheese reality. Welcome to Cheeselandia Wisconsin. #SXSWisconsin
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Event Type: Lounge