This is an official event. More info on badges, wristbands & priority access.
Austin Convention Center
Ballroom D
500 E Cesar Chavez
Speakers
Nick Law
Publicis Groupe
In times of rapid change, creatively led organizations should be shaping the future. It takes imagination and empathy to see the human potential of new technology. It takes curiosity and obsessive craft to develop a grammar for new media formats. Unfortunately, most companies treat creatives like petulant children, and most creatives surrender leadership to “businessmen.” The future is too important to leave to operations and finance. It’s time for creatives to step forward and organizations to prioritize creative vision.
Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Featured session
Event Type: Session
Track: Brands & Marketing
Level: Advanced