This is an official event. More info on badges, wristbands & priority access.
Fairmont
Congressional B
101 Red River.
Speakers
Sara DeForest
Luisa Isbell
Alexandria Love
City of Albany, CA
Marcie Rogo
True Link Financial
It’s no joke: marketing and comedy have a lot in common. In this panel, four marketers who moonlight as standup comics will share how they use joke writing and live performance techniques to engage and delight their audiences. You'll hear key learnings from their experience in both fields, including the importance of listening to your audience, being true to your brand, and learning from failures—whether you bomb on stage or on a landing page.
Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Track: Brands & Marketing
Level: Intermediate