This is an official event. More info on badges, wristbands & priority access.
Austin Convention Center
Room 9AB
500 E Cesar Chavez
Speakers
Nicola Piggott
The Story Mob
As the first sport born into a post-internet age, esports has redefined how fans interact with their athletes. In this world, where precision gameplay and cultural knowledge is king, how do we tell universal stories of struggle and sacrifice? We'll examine how esports fans interact with their heroes and what traditional sports can learn from these evolving communication channels. This is the fastest growing sport - and entertainment - of our time. It's on us to tell stories worthy of it.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge, Gaming Wristband
Format: Solo
Event Type: Session
Track: Esports Industry
Level: Intermediate