09:30 am
Mon Mar 11

How Customization is Driving Designer Fashion to Innovate (OFFICIAL)

Four Seasons Hotel Austin
98 San Jacinto Blvd., Austin, TX, 78701
0.73km SW

This is an official event. More info on badges, wristbands & priority access.

Four Seasons

Ballroom CD

98 San Jacinto Blvd.

Speakers

Jennifer Millspaugh

Aesthetic Ventures

Ishwari Thopte

Centre For Fashion Enterprise

A new era of fashion is emerging. One that reflects the informed consumer, direct-to-consumer distribution channels, and the active learning from consumers in the design of our products. Additionally, the adoption of new technology in every aspect of the design process, from concept to manufacturing and retailing, leads the way to new business models and enhances our ability to tackle issues of sustainability, the circular economy, and ethical labor practices through customization and on-demand production. But in a time when consumers have the power to dictate exactly what they want to wear, what is the role of the fashion designer? This session dives deep into the changing business models of the designer fashion enterprise to discover opportunities for innovation, highlighting the unique strengths of designer brands and their future contribution to the business of fashion. Get an inside look at some of the most innovative fashion businesses from around the globe, and learn about opportunities to continue pushing for innovation to revolutionize the fashion industry.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge

Secondary Entry: Music Badge, Film Badge

Format: Dual

Event Type: Session

Track: Style & Retail

Level: Advanced