This is an official event. More info on badges, wristbands & priority access.
Hilton Austin Downtown
Salon K
500 E 4th St.
Speakers
Joe Berghammer
Banner Witcoff
Jeni Zuercher
YETI
Counterfeits hurt everyone: consumers, brands, markets. Counterfeits can be stopped, however, through effective use of trademarks, copyrights and patents, effective work with Customs, Courts and criminal laws.
Companies develops high-quality products that people love. Counterfeiters feed off of the success that innovative companies invest in their brand recognition and products. To thwart counterfeiters, a successful program uses a wide-array of creative strategies.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Dual
Event Type: Session
Track: Entrepreneurship & Startups
Level: Intermediate