This is an official event. More info on badges, wristbands & priority access.
JW Marriott
Salon E
110 E 2nd St.
Speakers
Nicole Dellert
Condé Nast
Kerry Flynn
Digiday
Kay Madati
Wonbo Woo
WIRED
Viewers consume video content differently across various digital platforms. As a result, creators must produce with specific audiences in mind to optimize engagement. Big Content, Any Screen: Reach Viewers Everywhere is a panel that will discuss reaching a new audiences on any screen for iconic brands as well as diversifying programming strategies to accommodate new technologies.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Track: Media & Journalism
Level: Intermediate