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Add to Favorites Hilton Austin Downtown
Add to Favorites Salon A
500 E 4th St.
Speakers
Kate Emanuel
The Ad Council
Julie Fernandes
Rockefeller Family Fund
Kei Kawashima-Ginsberg
The Center for Information & Research on Civic Learning and Engagement
Mike Ward
Democracy Works
Every election, voters are inundated with messages urging them to register to vote, get to the polls and proudly wear their “I voted” sticker. But what combination of messaging, nudges and prompts will drive voter turnout? Do messages around civic duty, “your vote matters”, social pressure or “having a plan” actually convert voters? Can messages and media alone drive GOTV or what’s the magic formula? Or does one exist? Hear from a panel of experts who will talk about what they have learned from the 2018 midterms, what are some common pitfalls on vote messaging, what are some promising pilots in the works and finally, what actually works to drive voter turnout.
Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Track: Government & Politics
Level: Beginner