11:00 am
Sat Mar 14

CANCELLED - How Startup Innovation is Transforming Business (OFFICIAL)

Hilton Austin Downtown
500 E. 4th Street, Austin, TX, 78701
0.18km SW

This is an official event. More info on badges, wristbands & priority access.

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500 E 4th St.

Speakers

Kathy Escoto

The Coca-Cola Company

Shruti Kothari

Kaiser Permanente

Andy Lucas

Universal Pictures

Mark Silva

KITE

Global 2000 companies today understand the business imperative of working with startups. But the most underreported — and somewhat unexpected — benefit of open innovation has become clear. The skills and processes enterprises develop when pursuing startup partnerships are beginning to transform the enterprise itself. In addition to solving business challenges and helping create new models, startups are changing how corporations approach operations and strategy, and they are even influencing culture. The results are a unique competitive advantage and form of future-proofing. Join us for a vibrant discussion with top innovation leaders to learn how, step-by-step, this transformation starts and spreads, which mistakes to avoid and what you can do to spur it in your organization.

Primary Entry: Platinum Badge, Interactive Badge

Secondary Entry: Music Badge, Film Badge

Format: Panel

Event Type: Session

Track: Startups

Level: Intermediate