02:00 pm
Sat Mar 14

CANCELLED - Brand Purpose Before Profit (OFFICIAL)

British Music Embassy @ Cedar Street Courtyard

This is an official event. More info on badges, wristbands & priority access.

Add to Favorites British Music Embassy @ Cedar Street Courtyard

21+

208 W 4th St Suite C

Speakers

Rachel O’sullivan

Four Communications Group

Charlotte Walsh

Digital Detox

Oliver Wayman

Bottletop

How businesses choose to run themselves is the defining issue of our time. Businesses collectively have more resources at their command and many are global in reach. Continuing the conversation started in our 'Trust is the New Currency' Advertising take over day at the British music Embassy in 2019, Team UK stands at the forefront of the debate on the pursuit of profit and how to promote a broader sense of corporate purpose.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge

Format: Presentation

Event Type: Session

Track: Advertising & Brand Experience

Level: Intermediate