12:30 pm
Sun Mar 15

CANCELLED - Travel Comes Home: Destination Journalism Trends (OFFICIAL)

Fairmont Austin
101 Red River Street, Austin, TX, 78701
0.50km S

This is an official event. More info on badges, wristbands & priority access.

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101 Red River.

Speakers

Amanda Finnegan

The Washington Post

Brekke Fletcher

CNN

Dmitry Shishkin

Culture Trip

Melinda Stevens

Condé Nast Traveler

Creating authentic, engaging travel content can be a bit of a paradox. While a select, lucky few have the opportunity to bounce from destination to destination (like the New York Times’ 52 Places Traveler), most content is produced by a network of global freelancers, operating in different locations and offering unique, locally-driven insights. And while the life of a travel journalist might sound like a dream job, the brief time they spend in each location doesn’t allow the opportunity to go beyond scratching the surface of a destination. This panel will explore the evolution of travel trends and journalism, and discuss why local content creators can provided a deeper look at a destination, creating the more authentic, locally focused travel content that Millennials crave.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge

Format: Panel

Event Type: Session

Track: Media & Journalism

Level: Beginner