12:30 pm
Tue Mar 17

CANCELLED - Combating Bias Through Inclusive Digital Products (OFFICIAL)

JW Marriott Austin
110 E 2nd Street, Austin, TX, 78701
0.61km W

This is an official event. More info on badges, wristbands & priority access.

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110 E 2nd St.

Speakers

Jessica Bauer-Greene

Work & Co

Benjamin Evans

Airbnb

Matt May

Adobe

Kevin Williams

Planned Parenthood Federation of America

It wasn’t until 2011 that female crash course dummies were used to test car safety design. Bias baked into AI has led to darker skin not being recognized as quickly. When our unconscious biases aren’t actively addressed in product design and development, the impact can be devastating. At the same time, there’s a financial cost for companies that alienate certain groups from participating.

But some brands are stepping up to proactively combat bias, creating experiences that are more inclusive and embrace diversity. Hear from the companies leading the charge: Airbnb, Planned Parenthood, Adobe, and Work & Co will discuss strategies and tactics to inform more inclusive product development, and ensure your products can serve as many people as possible.

Primary Entry: Platinum Badge, Interactive Badge

Secondary Entry: Music Badge, Film Badge

Format: Panel

Event Type: Session

Track: Design

Level: Intermediate