This is an official event. More info on badges, wristbands & priority access.
Add to Favorites Austin Convention Center
Add to Favorites Room 8ABC
500 E Cesar Chavez
Speakers
Isadora Coelho
Martha Peña
There's no question that good creative can significantly improve campaign results. This interactive workshop will help creative strategists acquire the skills needed to use measurement and testing to maximize the effectiveness of their ad creative and achieve provable results for clients.
Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge
Format: Presentation
Event Type: Session
Track: Professional Development
Level: Intermediate